Easily available structured, digital data is uncharted territory in the Internet content space. It seems cumbersome and complicated to most people. It is the domain of the techies and spreadsheet jocks. It parallels the feeling of computers before the PC or networks before the Internet.
The democratization of digital data needs a simple cloud based solution. The humble and unassuming table may be the catalyst to unlock the value of organized data. Unlike freeform text, tabular data wants to be touched, manipulated and analyzed.